Buying a Used Wedding Gown

Women today often put off marriage until after graduating from college and beginning a career. Today's brides are no longer starry-eyed 18 -year-olds, but women with life experience and a certain degree of maturity. They more often than not are paying for their own weddings. This demographic shift has led to another interesting trend, the rising popularity of previously worn, or used, wedding gowns.

Owners of resale shops are reporting that the secondhand bridal gown market is up 50 to 70% in the last several years. Brides are no longer willing to part with $4,000 and up for a new wedding gown, and more and more newly married women are electing to resell their dresses to recoup part of the cost. Business may be booming, but what should you look for in a used bridal gown?

  • Ask the reseller about their refund or return policy. Many online merchants sell "as is" and don't offer refunds. Resale shops may offer return policies but only for store credit. Some don't take returns at all. This could become a factor in your decision to buy on impulse. Find out what your options are if you have a change of heart.
  • Factor in other costs. Remember to add the cost of cleaning, alterations and shipping (if applicable) to your purchase. What may seem like a great deal may end up being almost as much as retail. Ask vendors in your area about the cost of dry cleaning and altering a wedding gown in advance, you may be surprised at the charges.
  • Honestly take your measurements and keep them handy. Measure your bust, waist, hips and sleeve length. Accurate measurements will help you choose the correct size. Visit several bridal stores and try on some dresses to get an idea of what size you wear in the different designers before you shop online or in consignment shops.
  • Ask for documentation. Many of the better consignment shops require receipts and documentation before accepting pre-owned, designer gowns for resale. Most ask for the gowns to be cleaned, pressed and repaired before accepted for sale. Ask what your shop's requirements are. If your shop has tough requirements for gown sellers, you can feel more comfortable buying there.
  • Examine any stains, marks, tears and odors carefully. If the gown is not clean, beware! Many brides don't take the time to clean and check their gowns before donating or consigning them. If you have any doubts about whether a stain will come out, pass it up!


The gown of your dreams can be purchased much more affordably if you are willing to wear a gown that another happy bride has enjoyed. What a great way to maximize your wedding budget and share the love!